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They Placed Orders…Now What?
There's a lot more to conducting business online than simply putting up an e-commerce-enabled site and sitting back while the orders come pouring in. In this series, we'll take a look at the steps that come after a customer has hit the "send" button on their order form. From sending confirmations to alerting customers of delays in shipping, the post-order phase is of utmost importance if you want to foster repeat sales and referrals online.